I’m a writer and editor with over eight years of experience, mostly in the home and garden category. Within that niche, I have a multifaceted career that includes working on service journalism, branded content, and audience development. 

While I’m a naturally-inclined creative brain, I’ve learned to really love digging into the data to inspire more ideas and to support new initiatives. I’m passionate about meeting audiences where they are, whether it’s repackaging a story for Instagram or pitching a How-To article inspired by the latest viral craze.